A brand script is a go-to document that must be the foundation of all your marketing collateral. A brand script provides you with the answers to the following fundamental questions: Who is your target audience, and what do they want? What external, internal and philosophical problems they are facing? Why must you present yourself as a guide instead of a hero in your prospect's story? What is your plan to help your prospects win the day, and how many steps your ideal plan should have? What … [Read more...]
What is a one-liner creation using your master keyword?
What do you do? Can you explain what you do in one or two sentences? Do you have an elevator pitch or standard response to this question each time someone asks you this question? It would be best if you tackled this while developing your website strategy, which you can use on all of your marketing collateral, such as: Email signatureAbout pageSocial media profiles Your response to what do you do question must have the following three elements: The problem your clients are … [Read more...]
What is a header grunt test?
Your header passes the grunt test if a website visitor can answer the following three key questions within five seconds: How do you make your client’s life better?What do you offer? How can I work with you? … [Read more...]
What is a website homepage wireframe?
Are you happy with the conversion of your website? If not, we will help you install and optimize the following critical elements to help you improve homepage conversion: Website headerStakesValue propositionGuidePlanSEO ContentFooter Optional elements VideoPrice choices … [Read more...]
What is a lead generation process review and recommendation?
Are you getting the leads from your website you need? If not, we will review your lead generation system and share ideas to optimize your website lead generation process, sales campaigns emails and your email list nurture campaign ideas. … [Read more...]
How does one-hour monthly call work?
During our monthly call, we will review our monthly sales funnel installation and performance to get the most out of our website consultancy services. What did go well this month?What didn't go as per the plan?How can we do better in the upcoming month? … [Read more...]