Cookie Policy
1. Who We Are
This Cookie Policy is published by BTLtimes.com LTD, trading as WP Minds, a company registered in England and Wales (Company No. 07204533). Our registered address is C/O J.R. Accounts Ltd, 34-37 Liverpool Street, London, EC2M 7PP.
We operate the website wpminds.com and are the data controller for all personal data processed through this site, including information collected via cookies.
Contact: support[at]wpminds.com
2. What Are Cookies?
Cookies are small text files placed on your device when you visit a website. They are used to make websites work correctly, to provide certain features, and — where you have given consent — to help website owners understand how their site is being used.
Cookies are not viruses or malware. They cannot access other files on your device or execute code. Each cookie is tied to the specific website or domain that placed it.
There are several types of cookies:
- Session cookies: Temporary cookies that are deleted when you close your browser.
- Persistent cookies: Remain on your device for a set period of time, or until you delete them.
- First-party cookies: Set by wpminds.com directly.
- Third-party cookies: Set by external services (e.g. Google Analytics) when you visit our site.
3. How We Use Cookies
We use cookies to:
- Ensure the website functions correctly (Necessary cookies — these are always active)
- Remember your preferences if you return to the site (Functional cookies)
- Understand how visitors use our site so we can improve it (Analytics cookies — with your consent)
- Deliver relevant advertising and measure its effectiveness (Marketing cookies — with your consent)
| Under UK PECR (Privacy and Electronic Communications Regulations) and UK GDPR, we are required to obtain your consent before placing any non-essential cookies on your device. You can accept or reject non-essential cookies at any time using our cookie preference centre. |
4. Cookies We Use
The tables below list every cookie currently used on wpminds.com, organised by category.
4.1 Necessary Cookies
These cookies are essential for the website to function. They cannot be switched off. They are usually set only in response to actions you take, such as logging in or filling in a form. You can set your browser to block these cookies, but parts of the site will then not work.
| Cookie Name | Provider | Purpose | Duration | Category |
| cookieyes-consent | CookieYes | Stores your cookie consent preferences so the banner does not re-appear on every visit | 1 year | Necessary |
| wordpress_logged_in_* | WordPress | Keeps you logged in to the WordPress website when you have an account | Session | Necessary |
| wordpress_sec_* | WordPress | Security authentication cookie used by WordPress admin area | Session | Necessary |
| wp-settings-* | WordPress | Stores user preferences for the WordPress admin dashboard interface | 1 year | Necessary |
| PHPSESSID | PHP / Server | Preserves user session state across page requests on the server | Session | Necessary |
| woocommerce_cart_hash | WooCommerce | Maintains the contents of your shopping cart during your visit | Session | Necessary |
| woocommerce_items_in_cart | WooCommerce | Tracks whether you have items in your cart to display correct UI elements | Session | Necessary |
4.2 Functional Cookies
Functional cookies enable enhanced features and personalisation. They may be set by us or by third-party providers. If you reject these cookies, some features may not work as intended.
| Cookie Name | Provider | Purpose | Duration | Category |
| yt-player-* | YouTube | Remembers video playback preferences (volume, quality) for embedded YouTube videos using youtube-nocookie.com | 6 months | Functional |
| livechat_* | LiveChat / Tawk.to | Stores chat session state so your conversation is not lost if you navigate to another page | Session / 6 months | Functional |
4.3 Analytics / Performance Cookies
These cookies allow us to count visits and understand how visitors interact with our site — which pages are visited most, where visitors come from, and how they navigate through the site. All information is aggregated and anonymised. We do not use analytics cookies without your consent.
| Cookie Name | Provider | Purpose | Duration | Category |
| _ga | Google Analytics | Registers a unique ID to generate statistical data on how you use the website (GA4) | 2 years | Analytics |
| _ga_* | Google Analytics | Used by Google Analytics 4 to persist session state and measure interactions | 2 years | Analytics |
| _gid | Google Analytics | Registers a unique ID for a single day’s visit, used to generate statistical data | 24 hours | Analytics |
| _gat_gtag_* | Google Analytics | Used to throttle the rate of requests to Google Analytics servers | 1 minute | Analytics |
| _hjSessionUser_* | Hotjar | Set to identify a new user’s first session; persists unique visitor ID (if Hotjar is active) | 1 year | Analytics |
| _hjSession_* | Hotjar | Holds current session data for Hotjar analytics (if Hotjar is active) | 30 minutes | Analytics |
4.4 Advertisement / Marketing Cookies
These cookies may be set by our advertising partners. They build a profile of your interests and show relevant advertisements on other sites. We do not place marketing cookies without your explicit consent.
| Cookie Name | Provider | Purpose | Duration | Category |
| _gcl_au | Google Ads / AdSense | Used by Google Ads to store and track conversions from ad clicks | 90 days | Marketing |
| _fbp | Meta (Facebook) | Used by Facebook Pixel to deliver, measure, and improve the relevance of advertisements | 3 months | Marketing |
| _fbc | Meta (Facebook) | Stores the last Facebook click event for conversion attribution | 2 years | Marketing |
| li_fat_id | Member indirect identifier for LinkedIn Insight Tag conversion tracking (if active) | 30 days | Marketing |
| Note: Some marketing cookies listed above may not be active on wpminds.com at all times. This table is updated whenever we add or remove advertising integrations. Last reviewed: 2 July 2026. |
5. Third-Party Services
We use the following third-party services that may set cookies on your device when you visit wpminds.com:
| Service | Provider | Privacy Policy |
| Google Analytics 4 | Google LLC | policies.google.com/privacy |
| Google Tag Manager | Google LLC | policies.google.com/privacy |
| Google Ads | Google LLC | policies.google.com/privacy |
| Meta Pixel | Meta Platforms Inc. | www.facebook.com/privacy/policy/ |
| YouTube (no-cookie) | Google LLC | policies.google.com/privacy |
| CookieYes | CookieYes Ltd | www.cookieyes.com/privacy-policy/ |
| WooCommerce | Automattic Inc. | automattic.com/privacy/ |
6. How to Manage Your Cookie Preferences
6.1 Our Cookie Preference Centre
You can change your cookie choices at any time by clicking the ‘Cookie Settings’ or ‘Manage Cookies’ link in the footer of any page on wpminds.com. This will open our preference centre where you can opt in or out of each non-essential cookie category.
6.2 Browser Settings
Most web browsers allow you to control cookies through their settings. You can:
- Delete all cookies from your browser
- Block cookies from being set in the first place
- Set your browser to notify you when a cookie is being placed
- Accept cookies from specific websites only
Browser-specific cookie controls:
- Google Chrome: Settings > Privacy and Security > Cookies and other site data
- Mozilla Firefox: Options > Privacy & Security > Cookies and Site Data
- Safari (Mac): Preferences > Privacy > Manage Website Data
- Safari (iPhone/iPad): Settings > Safari > Privacy & Security
- Microsoft Edge: Settings > Cookies and site permissions > Cookies and site data
Please note that if you block all cookies, some parts of wpminds.com may not work correctly, including the shopping cart, login functionality, and contact forms.
6.3 Opt-Out Links for Third-Party Analytics
- Google Analytics opt-out: tools.google.com/dlpage/gaoptout
- Your Online Choices (EU): youronlinechoices.com
- Network Advertising Initiative (US): optout.networkadvertising.org
- Digital Advertising Alliance (US): optout.aboutads.info
7. Your Consent
When you first visit wpminds.com, you are presented with a cookie banner that allows you to accept or reject non-essential cookies. Your choice is recorded and stored for 12 months.
You are free to change your preferences at any time using the ‘Cookie Settings’ link in the site footer.
Necessary cookies do not require your consent as they are strictly necessary for the site to function. All other cookie categories require your explicit consent before being activated.
8. International Data Transfers
Some of the third-party cookies on this site are provided by organisations based outside the UK and the European Economic Area (EEA). For example, Google Analytics and Meta Pixel are operated by companies headquartered in the United States.
Where your data is transferred outside the UK, we rely on:
- UK Adequacy Regulations — for transfers to countries granted adequacy status by the UK Government;
- Standard Contractual Clauses (SCCs) — incorporated into the terms of service of our third-party providers such as Google and Meta; and
- The UK International Data Transfer Agreement (IDTA) — where applicable.
Google’s data transfer safeguards are described at: business.safety.google/gdpr/.
Meta’s data transfer safeguards are described at: www.facebook.com/legal/EU_data_transfer_addendum.
9. Changes to This Policy
We review and update this Cookie Policy whenever we add or remove services, or when the law changes. The Effective Date at the top of this page shows when the policy was last updated.
Where changes are significant, we will notify you via the cookie banner on your next visit to the site.
10. Contact Us
If you have questions about how we use cookies or about your personal data more generally, please contact us:
Email: support@wpminds.com
Post: BTLtimes.com LTD t/a WP Minds, C/O J.R. Accounts Ltd, 34-37 Liverpool Street, London, EC2M 7PP
Our full Privacy Policy, which contains more information about how we process your personal data, is available at: wpminds.com/privacy-policy/
Complaints
If you are not satisfied with our response, you have the right to lodge a complaint with the Information Commissioner’s Office (ICO), the UK supervisory authority for data protection:
Website: ico.org.uk
Phone: 0303 123 1113
Post: Information Commissioner’s Office, Wycliffe House, Water Lane, Wilmslow, SK9 5AF
